
Yu Hsuan Lee
Logo/Package Redesign
Tru Earth is an eco-friendly laundry strip brand. I worked on their logo and package design to make it more trendy and eye-catching.
Scroll down you will also see the ad campaign for this new package. Through this campaign, I aim to showcase that opting for laundry detergent strips represents a more environmentally conscious choice. These strips come in a package that is both plastic-free and phosphate-free, mitigating the risk of environmental pollution.