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Yu Hsuan Lee
Challenge
Sell a vacation spot that isn’t top-of-mind.
Campaign Idea
Rediscover Youth
From magical sights to activities, Santa Claus Village brings out a childlike wonder in anyone. Rovaniemi is where you can rediscover your youth.
Santa Claus Village brings back the magical youth to anyone, even your grandparents.
Co-credit: Sloan Gormley